By: Judy Price
In my previous post To Extend Or Not To Extend, I blogged about my belief that the government should extend the first-time homebuyer tax credit. Not only was I listened to, but Americans were also given an expanded credit for those living in a primary residence for more than 5 years. Well, just this past week, I sold my condo (a primary residence of over 5 years) to a first-time home buyer. And how did I do that in this economy, you ask? After doing a thorough analysis of active and sold listings in the market and looking to the success CBNRTDA is having at our on-site communities, I did the following:
• Energy-priced the home so that I was competitive with the market
• Offered an agent incentive (an additional 1% commission)
• Staged the condo so that it always looked like a model home; I even incorporated sound for showings
• Used the extensive internet exposure offered by Coldwell Banker and also invested in regular e-blasts with various messages for the market
• Reached out to local brokers
• Regularly followed-up with prospective buyers
What did I learn from selling my resale condominium in this market? That the tried and true methods CBNRTDA uses each day at our on-site communities are very effective. When I used these same methods, I generating qualified traffic and got the sale. These days, it is a combination of price, exposure and prospecting to go from listing to SOLD!